校友简介-凯西·鲍里斯' 15和制造微笑的业务

15岁的凯西·鲍里斯(Casey Borish)从事制造微笑的工作,她对此感到非常高兴.

十大网络彩票平台大全学习体育营销专业时, Borish is currently the director of group sales and community events for the Trenton Thunder, 他是美国职业棒球大联盟东部双a联盟的前成员,现在是美国职业棒球大联盟大学选秀队的一员. In her role, Borish是雷霆小而强大的团队(15名全职员工)的一员,他们的任务是创造粉丝体验, the smiles.  Think dollar dogs, great giveaways, post-game fireworks and theme nights, lots of theme nights, 旨在将社区与特许经营联系起来, oh yah, to stage a 40-game baseball season.

“The cool part about minor league baseball, and with the Thunder specifically, is that baseball is oftentimes secondary,” Borish said.  “The entertainment, the culture, and the value that we provide, beyond baseball, for families is at the core of what we do. Our owner’s mantra is ‘We make smiles.这就是我们在市场上要做的,也是我们做得很好的事情.”

鲍里斯说,这个职位在很多方面也很适合她.

在费城东北校区的步行距离内长大, 他上过拿撒勒学院的小学和高中, 鲍里斯首先考虑从事教育事业,并进入了圣约瑟夫大学. While her time on Hawk Hill was enjoyable, 她很快发现自己的激情更适合体育运动,于是回到东北老家,参加了一个小型体育营销项目(当时她是该项目六名学生之一),并在圣家学院(Holy Family)打大学网球.  The move fit her like a (baseball) glove.

“我非常了解圣家,当时我知道这对我来说是正确的选择. It turned out to be fantastic,” she said. “这是一个非常小的项目,但我找到了我的最佳状态和我的激情,转到这个专业. When I transferred to Holy Family, my high school coach knew the current coach, and I ended up playing.  I forgot how much I loved it. It was a huge part of me. When I played, we had girls from all over. I had a teammate from Ecuador.  他们从美国各地招募球员参加比赛. We had a really good team. 我知道体育是我非常了解的事情,是我可以投入我的激情的事情.”

Tackling classes like sports business, sports law and event management, 鲍里斯通过一个同学找到了费城人队比赛日工作人员的空缺,并在社区关系的保护下被聘为50/50的彩票销售者. 

“毕业的时候,我就知道我想把重点放在体育社区关系上,”她说. “我想把体育的理念与帮助社区和走出去结合起来.  我开始寻找社区关系特定的地点.”

知道那些社区关系的职位是梦寐以求的, highly sought-after roles, 鲍里斯应征了雷霆队前台工作的广告, hoping to get an at-bat, if you will.  Her resume, 不过,我更适合担任公开助理社区关系职位, and Borish slid in.  She has been there ever since.

鲍里斯在2018年担任美国职业棒球大联盟东部全明星赛的全明星赛协调员, 并使用了两年的计划过程来协调为期两天的活动.  她还帮助主办了2023年臭名昭著的“萨凡纳香蕉”.

“在我看来,全明星赛太疯狂了,”鲍里斯说. “我计划了整个比赛,但大部分都错过了,因为我在酒店确保每个人都去了球场.  I  don’t think I slept for 72 straight hours. 这是我做过或参与过的最酷的事情.  When the Savannah Bananas came in, 我在一个有啤酒和热狗的6人推车的大厅里做协调员,000 people. It was crazy!”

But fun. Like the dog-friendly games that she promotes. And fulfilling, 比如她与缉毒局和新泽西当地一家非营利组织合作的非常成功的戒毒意识之夜, City of Angels, to better help community members facing challenges.

“I learned that sense of community at Holy Family, 我把我的职业道路归功于我在那里遇到的人,” she said. “From Holy Family to where I am now, 我非常感激我在那里学到的东西和我建立的联系. 我记得圣家医院的人都很亲密.  It was great to have an athletic tie-in.  I was not only close to members of the tennis team, 但我也和其他学生运动员关系很好. 我在那些圈子里奔跑,所以我有社区的一面.  但这不仅仅是学生运动员的社区,而是整个校园.  班级很小,你可以了解班上的人,并向他们学习. 在我的第一所学校的选择,我觉得自己像一条小鱼在一个大池塘. I was kind of lost. I didn’t know anybody.  It was tough for me to branch out. 我非常幸运能接触到网球,因为它给了我一个机会.  能和人建立联系是件好事.  That helped me so much.  我认为并不是所有学校都能做到这一点,因为我认为并不是所有学校都像圣家学校那样关系紧密.”

鲍里斯现在负责管理雷霆的销售团队,并负责该组织的暑期实习项目. And, of course, she is in constant planning with schools, church groups, 小联盟球队和社区合作伙伴让球迷坐在座位上,脸上挂着微笑, 吸引了大量的人群,经常涌向售罄,440-seat stadium.

“Sports jobs can be tough,” Borish said. “你必须对任何事情持开放态度,愿意尝试一切. 尤其是在小联盟棒球的世界里,我们戴着无数不同的帽子. 我有一个特定的头衔,但每个人都做所有的事情.  We’re pulling tarp.  We’re rolling hot dogs.  你只需要愿意去那里,亲自动手,表现出你想去那里,对你所做的事情充满热情.  我认为,当你对自己所做的事情充满激情和强烈的感觉时,它就会闪耀出来.”

Ah yes, that shining smile.  It all comes back to smiles.
 

By

Jan Giel